Going on a hike? Perhaps, travel somewhere outdoor or just near a mountain?
To others, hiking and doing other outdoor activities soothe their nerves whenever they are stressed. Some would just stay at home and get their favorite book and start reading. Yet, some would just want to explore the world. They would travel to all sorts of places, try new things and learn through experience.
We crave for an adventure for a lifetime that is worth immortalizing or posting on your social accounts. Branding is a powerful tool even with yourself. We tend to curate our posts so we get noticed yet have you ever noticed the beauty that is just around the corner. Travel is not just about the distance you go but the irreplaceable experience of journeying and traveling itself.
Traveling may or may not involve bring stuff. We even tell ourselves to travel light yet we end up bring so many stuff that would last a week. Memes have surfaced that some have the difficulty in packing and end up packing more instead of packing light and would put them in heavy luggages that would weigh a ton!
Then, I saw Cotopaxi!
Cotopaxi is a company selling outdoor gear and bags that has been changing the lives of so many people from different parts of the world. Not only they sell outdoor gear and bags but they also help communities that are less fortunate. They strive people to do good and to ignite the adventurer in each of us.
They choose their partner factories where the backpacks are made carefully and with pride. One of which is located in Luzon which is the biggest island in the Philippines.
“We always use factories that have been audited and that signed onto certain agreements and safety accords; however, I don’t trust those alone”
says CJ Whittaker, Cotopaxi’s VP of Product
|Meeting in a factory in Bataan|
The materials (repurposed fabric so no two designs are alike) used for the bags are carefully chosen and even though the brand is foreign, the owners make a way to connect with the people who are sewing and putting together all the materials for the bag.
|Choosing the colors|
In every relationship, trust is always there. The employees bond with the people behind Cotopaxi thru games and the Cotopaxi staff gives back through giving credit to the Filipinos who created the bags. Tags in our language are seen inside the bags (well of course, there’s a translation for it) and it makes me proud for this!
What makes me admire Cotopaxi more is that their corporate social responsibility to give and share with the less fortunate people in the world. I hope their move would ignite other companies as well. There’s no harm in helping one another without losing anything.
|Hope this infographic helps.|
To the travellers there, I hope you buy from Cotopaxi because I strongly believe in the quality of their products and also with what their cause is. From just mere observation, traveling with them is like traveling and spreading the love at the same time.
For the people out there interested to buy some Cotopaxi goods, here’s something for you:
And if you have the luxury, visit this page and fill out the details and you can receive 15% discount from Cotopaxi and you get a free sticker!
Remember, Cotopaxi is a gear for good!
Photo credits: Cotopaxi